SHARP - This is Why (We Are England Fans)

SHARP celebrating their sponsorship of the UEFA Euro 2012.

We street-cast real England fans from qualifying games leading up to the Euros 2012, invited them into the SHARP Fan Lab studio, and asked them to share their memories of glory, moments of magic, and the seemingly eternal disappointment of penalty shootouts, defeats and disappointments... not a lot has changed for England fans.

Production: Hungry Man
Producer: Debbie Ninnis @debbieninnis
Director: Sam Tootal
Dop: Ben Chads @chadsben
Editor: Charlie Harvey, The Whitehouse @mcharliegeorges
Post Production: Prime Focus